PLAYA LIBRE

Real-time monitoring of tourist attendance

Playa Libre stands out as a refined real-time system dedicated to the continuous monitoring of tourist attendance on free-access beaches, while also integrating relevant environmental data. The monitoring stations, equipped with sophisticated sensors, collect detailed information which, once accurately processed, is promptly transmitted to the Public Administration through a dedicated platform, while also ensuring easy access for users via a specialized mobile app.

Mitigation of coastal erosion

This advanced tool, known as Playa Libre, plays a key role in mitigating coastal erosion caused by overcrowding. Its main function is to direct tourist flows towards less crowded areas, promoting a balanced use of space and thus contributing to the preservation of natural resources. In 2022, the Metropolitan City of Cagliari began installing more than 10 stations along the coast, from the idyllic Nora beach to the scenic Solanas beach. Today, Playa Libre has become an essential tool for local administrations, offering an immediate and detailed overview of beach attendance.

Smart beach planning and management

The accurate processing of this data provides a solid foundation for targeted planning, enabling intelligent management and effective protection of beaches. Yet, the benefits of Playa Libre extend beyond administrative use: the free application also serves as an insightful travel companion for the conscious tourist. In addition to supporting responsible choices by encouraging the selection of less crowded beaches, Playa Libre also plays an educational role, raising awareness of the importance of mindful and sustainable use of coastal areas.

An educational and informative tool for tourists

By providing real-time details on beach crowding levels and meteorological data—such as wind direction and intensity, temperature, UV index, and rainfall—the app helps to balance tourist flows along the coastline. This targeted approach makes a significant contribution to reducing overcrowding, widely recognized as the main cause of beach erosion.